About Us

Our Goal Is Simple, To Connect You With Your Target Audience

Since 2018, we have been helping ambitious businesses, and brands connect with their audience and grow. Now, we are on a mission to do the same for you. Engaging New Media is a New York-based video production company that partners with businesses, non-profits, and government agencies to expand their reach through engaging video marketing content. We combine collaborative creativity, an empathetic production approach, and tailored marketing strategies to help you connect with your target audience.

Meet The Driving Force Behind Engaging New Media

Erika Mac Donald

Writer / Producer, Founder

Engaging New Media is the brainchild of Erika Mac Donald, an award-winning writer and producer with 15 years of experience in managing promotional production from concept to completion. She has partnered with renowned commercial and non-profit networks throughout her successful career, including Sirius Satellite Radio, MLB.com, PBS, and TruTv. 

Erika has also developed top-notch television, radio, and web promotional video content that has reached over 20 million viewers across the New York metro area.

Her vision for establishing Engaging New Media was sparked by her passion for connecting the masses to the resources they need to change their lives and community. With the support of her highly skilled team, she aims to help businesses and brands connect with their target audiences across multiple platforms, increase their community engagement and accelerate their growth. Our team consists of experienced professionals well versed in their trade, dedicated to helping you connect with your ideal audience.

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